Our story

Built for our own companies first

  1. The problem

    We run several companies and hit the same problems you face.

  2. We built it for our own companies

    Arjava Group built these systems to run its own companies.

  3. Now we build it for you

    Ready-to-use systems, fitted to you. Custom work fills the gaps.

Software is easy to build now. What matters is fit. Arjava finds the problem inside a company, builds an AI-first fix in weeks, and makes the work independent of any one person.

Companies depend on people, and people move on. So we build companies where individual skill matters less and the transfer of information matters more. Every system we built serves that idea.

Most of what we offer is ready-to-use systems that many companies can subscribe to, fitted to each one. Custom work is how we fill the gaps. We're starting our first US pilots, and our own group of companies is the proof so far.

Every claim on this site comes from something we built and ran ourselves. We only publish what is in our build history or confirmed by our founder with a number. Most products shown are live and in use; ones still being built are clearly marked.

Our founder

About the founder

Abhishek Mimani

Founder, Arjava Group and eWards

A builder at heart, after a decade in banking.

LinkedIn (opens in a new tab)

Founder of Arjava Group and eWards, a software platform for customer loyalty and marketing. Ten years in banking and wealth management before that, and an MBA from the Indian School of Business.

Abhishek calls himself a builder at heart. He spent a decade in banking at Kotak, moving from relationship manager to fund manager, before starting his own companies. He founded Arjava Group in 2012 and later eWards, which helps businesses with loyalty, CRM and automated marketing. Today he writes often about how AI is changing software and the way companies work.

What we believe

Four ideas behind everything we build

  • Fit beats features

    Valuable when it does what you want, in your setup.

  • AI does system work

    Chasing updates, checking expenses, preparing demos, answering customers.

  • Everything at hand

    No hunting for information each time you need it.

  • Knowledge stays

    History and open work stay, so handovers take days, not months.

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Meet the team behind it in a 10-minute demo.

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